API x Michelob Ultra 2026

API x Michelob Ultra 2026 Sponsoring the Arnold Palmer Invitational, presented by Michelob Ultra, was an unforgettable experience for City Beverages. The crowd brought amazing energy, the event space stayed buzzing all week, and Michelob Ultra was flowing. City Beverages loved seeing fans soak in every moment of the festivities.

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Orlando Magic Watch Parties

ORLANDO MAGIC WATCH PARTIES We’re proud to partner with the Orlando Magic as official sponsors of Michelob Ultra! Our team is hitting the road to support the Magic during their away games—bringing ice-cold Michelob Ultras to accounts along the way. Plus, at every event, we’ll have a photo booth experience so fans can feel like…

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MILLERS ALE HOUSE X BUD LIGHT FOOTBALL FACE OFF

BUD LIGHT FOOTBALL FACE OFF X MILLERS ALE HOUSE Bud Light Football Faceoff Touches Down at Miller’s Ale House! We brought the excitement of the Bud Light Football Faceoff program straight to Miller’s Ale House, giving fans the chance to show off their football knowledge and competitive spirit! Guests went head-to-head in a fun and…

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WICKED WEED X SPOOKY EMPIRE

WICKED WEED X SPOOKY EMPIRE Spooky Season Just Got Better! We’re thrilled to announce that Wicked Weed is a proud sponsor of Spooky Empire, the ultimate horror and pop culture convention! To celebrate, we’re giving YOU the chance to win a pair of tickets to this legendary event! Come hang out with us at select participating…

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K92.3 X BUD LIGHT NFL

K92.3 X BUD LIGHT NFL We partnered with K92.3 and Bud Light NFL and brought Thursday night football to a whole new level to our local accounts, turning college game days into a celebration of style and spirit.

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MIX 105.1 X NUTRL

MIX 105.1 X NUTRL We partnered with Mix 105.1 and Nutrl to deliver the ultimate game day drip to our local accounts, turning college game days into a celebration of style and spirit.

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MIX 105.1 X KONA BIG WAVE

MIX 105.1 X KONA BIG WAVE We teamed up with Mix 105.1 and Kona Big Wave to bring the island vibes straight to our accounts for a summer that was nothing short of legendary! With the spirit of aloha in the air, we made waves with epic giveaways—coolers, bikes, concert tickets, you name it. It…

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WJRR X SURFSIDE

WJJR X SURFSIDE This summer, we joined forces with WJRR and Surfide to launch an exciting series of Sunday Funday events designed to energize the season and engage local communities. These events were hosted at select partner accounts, transforming each location into a vibrant hub of activity. Attendees had the chance to participate in a…

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FIFA CLUB CUP

FIFA CLUB CUP The Michelob Ultra brand team visited multiple accounts, engaging consumers with product samples and a fun mini-game. Participants had the chance to win promotional items and get swagged out to support the games in our market.

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